Thinking Of Switching To Cruelty Free/ Vegan Beauty In 2020…It’s Easier Than You Think!

Happy New Year everyone! Can’t believe it’s 2020, already well in to January and the start of a whole new decade!

Hope you all had the best holiday season, whatever you were up to. We spent a chilled Christmas back home in Wales with my family/ friends and managed to catch up with some friends/ Nic’s parents’ on the way back through Dublin too which was great! Didn’t get the chance to see everyone we’d like to, but hopefully there’ll be way more of that in 2020!

It’s been a while, so let’s catch up!! What with various things going on at the end of last year and then the busy of the festive season, the blog has definitely ended up taking a back seat for he last while…but I’m back and excited to be more active, both here and on socials and who knows…2020 might even bring the videos I’ve been threatening you all with and talking myself out of! 

Anyway, I wanted to start 2020 and especially with the month we’re in (January, but I’m talking Veganuary) with a bit of a reference point for anyone wanting to make changes and switch up makeup and beauty products to cruelty free/ Vegan ones. It can feel daunting, but it’s really not especially if you know where to look and what’s good! This blog’s been a cruelty free zone now for well over two years and I’m so glad I made the change. It can be a gradual thing of course, don’t waste what you already have…instead use the time until you need to pick up another one, sourcing a CF/ Vegan alternative.


I see so many people complaining about brands and people jumping on the Vegan/ Veganuary bandwagon, but you know what…any change in the right direction should be encouraged and more CF/ Vegan widely available choice, makeup/ food/ everything…it’s always going to be welcome right?? In my opinion we should be judging less, celebrating the small changes more and educating/ helping our friends, family and others to make changes rather than shooting people down for trying you know?

I’d like to think this blog/ lil old me might be a useful reference point for all things cruelty free (follow me on Instagram for more and apart from here, that’s where you’re most likely to find me active day to day)…feel free to ask if you’re looking for a specific CF / Vegan alternative to any of your current makeup/ beauty favourites! I’ve been a Pro Makeup Artist for 16 years now…there’s pretty much nothing I wouldn’t be able to suggest or easily find you a good alternative for at this stage! There’s already loads of product reviews on here, so use the search bar to find those and keep your eyes peeled for new CF/ Vegan posts (product reviews, how to’s, artistry and more) weekly (usually on Friday mornings GMT). 

I also just wanted to mention a few of my own favourite CF/ Vegan makeup and beauty reference sites, that are great sources of accurate and reliable information for you to make your own educated decisions, product data bases and all kinds of useful stuff that’ll help you make the change and and make it as easy as possible for you!

▪︎ Logical Harmony    

▪︎ Cruelty-Free Kitty    

▪︎ Ethical Elephant 

▪︎ Cruelty Free International

There are more, but these are a good starting point and worth checking out!       

Stick around for more cruelty free/ Vegan makeup and beauty content here in 2020…I’ll be sharing favourite brands and products, both from a pro and consumer myself point of view as well as professional makeup tips, tricks and techniques! I’ll be sharing more of my favourite CF/Vegan YouTubers/ Bloggers/ Influencers (still hate that word!) and fellow artists too that are worth following and’ll also help you on your CF/ Vegan way as they did me!

Let me know if you need a CF/ Vegan dupe/ alternative, get in touch and help others out by sharing your favourite CF/ Vegan brands/ products in the comments bellow!

Lyd x 



I’m currently based in Cork, Ireland but also taking bookings for North Wales/ Cheshire area UK (get in touch for more info) for 2020/ 2021.

As a bridal makeup specialist, I do get booked up well in advance so if you’re looking for wedding makeup in Cork or North Wales/ Cheshire (I travel further afield also) contact me asap to check availability, secure your date and avoid disappointment! Booking for 2020/2021 now! I’m freelance and travel to your home/ venue of choice. Also available for makeup for any occasion/ event, lessons and master class…find more information and a full list of services here.

Contact us for enquiries/ bookings and we’ll get back to you as soon as possible.


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